Shop the way you scroll. Create the way you inspire
We Are

rodeo

Rodeo empowers intentional shoppers by platforming authentic content and fostering a community that thrives on creativity and connection.

This is Rodeo—wHere every post leads to your next great find.
Community

A Community of Originals

The future of shopping is collective.
We’re stronger together. From trendsetters to shoppers, our community is greater than the sum of its parts— and we believe platforming everyone is the key to a dynamic community.

Editorial

The Future Of Editorial

Rodeo is redefining editorial for the digital age. The future of editorial is dynamic, interactive, and creator-led—where storytelling meets seamless commerce. Rodeo’s editorial approach transforms inspiration into action.

Vision

A Brand With A Voice

With a point of view and cast of characters across creative domains, Rodeo leads the discussion on lifestyle and fashion, while inviting everyone to join in with open arms.

design

Crafted with Intention

Rodeo is designed from cc up as a  commerce first and creator led platform. Our interface blends editorial storytelling with seamless shopping, creating an immersive experience that feels as curated as your favorite magazine.

Download Rodeo on the App Store

Culture

Fuels Commerce

Digital Age

Real People, Real Influence

Rodeo brings  real people into the discovery process, showcasing styles through the eyes of those you trust. Scroll seamlessly, get inspired, and dive deeper into profiles to explore their curated picks. When you’re ready to shop, Rodeo effortlessly guides you—turning inspiration into your next favorite purchase, without missing a beat.

next gen future

Effortless Shopping, Made Social

Rodeo brings a social experience back to shopping. See what others are buying, who is loving your posts, saving your product picks, and following your profile. Discover, save, and shop shop — without ever leaving the platform.

tech powered

Curated by you, Loved by All

Creating a shopping experience for your content is effortless with our smart tagging system. Just search for any product in-app and tag it instantly using live search. You can also choose from recently featured products or let Rodeo automatically identify and link products in your content—making posting as seamless as scrolling.

Designing the Future

One Platform, seamless discovery

Rodeo transforms shopping into a seamless journey—from discovery to checkout—all in one place. See something you love? Shop it instantly, right within the app. No distractions, no detours—just effortless inspiration leading straight to your next great find.

Team

Lindsay Rust Perper

Founder/CEO of Rodeo
FORMER RALPH LAUREN, MBA NYU STERN, experience in fashion and tech.

Alanna Vizzoni

Head of Growth & Strategy Previously: Sr. Brand Stategist & Podcaster @ Barstool Sports

Luis Vaz

Head of Product

Gabriela Langone

Fashion Director
Editor of Modern Luxury &Hamptons Mag

Nuno Correia

UX/ui designer

Nuno Engana

senior engineer

Filipe Pina

senior engineer

Our Community

Everything and more! Very addicting for shopping. Love scrolling through my feed to see what the girls are wearing. This app is a mix of TikTok, Instagram, and Pinterest wrapped up in a bow that you can most of all shop on!!!!

Tasteful and Accessible! Rodeo empowers people to share their worlds through fashion, but more than that, through their creative expressions. Love the platform and the heart behind it ever more! Shop Rodeo is going to become something special!

The New It-Girl App! So obsessed with this app and how it doesn't feel oversaturated. I can connect and view fashion and inspiration with people with similar styles to mine.
Love how easy it is to use.

Empowering you to shape the future of shopping

creativity is currency, discovery is collaborative, and shopping is more inspiring than ever.